Phillip Moore
Sales and partnerships leader in SaaS, and education
I build and scale revenue teams, turn messy pipelines into predictable growth, and use AI to make sales orgs faster and smarter.
About Phillip
I am a seasoned SaaS sales leader with more than twelve years of combined experience selling and leading high‑performing teams. My track record includes developing data-driven go-to-market strategies, scaling outbound organizations, and driving predictable revenue growth.
I have led sales development and new business teams for early stage and growth stage companies, including Seamless AI, FMX, Dash fi, and Troy and Banks. I have built territory models, rebuilt underperforming teams, and partnered with marketing, product, and operations to open new markets in K–12, higher education, SLED, and commercial sectors.
Most recently, I launched Iron Hoof AI, an AI consulting initiative to help athletic departments in K-12 / Higher Education organizations and small businesses leverage data and generative AI tools. I am adept at integrating AI and API‑driven workflows, including ChatGPT, into sales processes to boost productivity and personalization.
What I have done
Scaled an SDR team from 7 to 120 reps, contributing to transforming the business from early stage to high growth revenue at Seamless AI
Reduced time to quota from 4 to 3 months with AI‑enabled prospecting at Dash fi
Increased team efficiency by 50% and conversion rates by 25% at FMX
Launched Iron Hoof AI to bring generative AI to athletic departments and small businesses
Built API integrations with Google Workspace, ChatGPT, HubSpot, and Apollo
The Journey
Founder and Consultant, Iron Hoof AI
Launched an AI consulting initiative to help athletic departments in K-12 / Higher Education organizations and small businesses leverage data and generative AI tools.
- →Built API integrations with Google Workspace, ChatGPT, HubSpot, and Apollo
- →Leveraging multiple AI solutions to stay ahead of ongoing changes and trends
- →Streamlining processes and workflows through intelligent automation
Director of Sales, Midwest (Contract), Troy & Banks
Leading Midwest sales strategy for utility and telecom audits, serving municipalities, K-12 schools, higher education, and commercial clients.
- →Deliver measurable savings through telecom and utility recovery programs
- →Build executive relationships and guide complex contract negotiations
- →Blend consultative selling with AI-driven insights for deeper client conversations
Senior Manager, Business Development, Dash fi
Scaled the BDR organization for a card and financial solution focused on high‑spend digital advertisers.
- →Scaled BDR team from 8 to 21 in two quarters
- →Reduced time to quota from 4 months to 3 through structured onboarding and coaching
- →Implemented AI-powered prospecting and call blitz optimization
- →Refined GTM positioning for Dash Card differentiators (APP, APA)
Director of Sales, FMX
Transformed sales development for facilities management and capital planning software serving education and commercial customers.
- →Increased team efficiency by 50% through strategic restructuring
- →Boosted lead conversion by 25% with refined territory models
- →Overhauled sales reporting and dashboards for better forecasting
- →Aligned campaigns and sales motions across marketing, product, and Rev Ops
Sales Operations Manager & Manager of Sales Development, Seamless AI
Built the early sales engine and scaled the organization from startup to high-growth.
- →Scaled SDR team from 7 to 120 representatives
- →Contributed to transforming the business from early stage to high growth revenue
- →Optimized Salesforce reporting and pipeline hygiene
- →Mentored first‑line managers and improved retention through internal promotions
Earlier Experience
Full-cycle sales experience across multiple industries and company sizes.
- •Columbus Underground - Account Executive
- •Melior Efectus Consulting - Founder
- •Dex YP - Digital Sales Executive
- •Dominion Dealer Solutions - Business Development Representative
- •MobileXUSA / TridentCare - Inside Sales
These roles provided full‑cycle experience from cold outreach to closing across small business, media, automotive, and healthcare environments.
AI, systems & how I work
AI is not a buzzword for me—it is part of how I build and run teams. At Dash fi I designed GPT‑based sales assistants that connect with Apollo APIs to automate prospect research, summarize accounts, and generate personalized outreach.
For companies that want to modernize their sales engine, I bring both the strategy and the practical experience of integrating AI into the day‑to‑day work of a sales team.
Speaking & Advisory
I enjoy teaching what I have learned, especially with sales leaders, founders, and education‑focused organizations. I am available for virtual sessions, live workshops with sales teams, and conference panels.
Topics include:
Contact
If you are building a sales organization, reworking your pipeline, or exploring how AI can support your revenue teams, I am open to conversations.